A lot of the places I travel only have one or two hotel choices. In northeast Iowa recently, my only choice was a Super 8. As Super 8's go, it was decent because it was nearly brand new. But did you know, BTW, that you pre-pay at the Super 8? And they don't give you shampoo?
I was also going to add that while hotel choice may not matter to those I am visiting, I have experienced some negative emotions from fellow employees over hotel choices. One colleague complained to the boss that I chose to stay in expensive hotels (a mainline Hilton at an airport location) while another colleague complained that I stayed at the airport hotel instead of the nicer hotel downtown! Many of my colleagues are shocked that I would ever stay in a Super 8 (although I only do when it's the only thing around) or even a Country Inn or a Holiday Inn Express - while other colleagues can't believe how extravagant I am to choose the Courtyard over the Hampton or the mainline Holiday Inn over the Fairfield. I look for the least expensive hotel about which I am most confident of getting a good night's sleep and an invigorating shower in the morning, and nothing more. Sometimes that's the $200 a night palace and sometimes it's the $65 highway motel.