Originally Posted by
Kacee
,...
Maybe. It's a zero cost method for UA to potentially tip the scales in its favor when a customer is making a purchase decision. To me it just shows how little UA cares about the ongoing dilution of earned benefits.
It is natural for each us to evaluate this move in term of our personal circumstances.
UA will evaluate from the impact on UA feels it will have on the entire elite community
1. Those that are still constrained from flying or just restarting could view this as UA hanging in with them and having their back. (of course, there is uncertainty how much that travel will return, sure that has extensively debated inside of UA)
2. Those that have been flying (but did not {enough} in 2021 to earn new PP), will this as a benefit to try to use their previously earned PP
3. Those that requal in 2020 and or 2021 will see this as not rewarding them over those that did not fly during the COVID years and see UA flooding the market with PP, devaluing their newly earned PP
4. Those that will requal in 2022, could see UA flooding the market with PP, devaluing their newly earned PP
5. Those in the above that don't notice the extension or don't care about PlusPoints
There are probably other cuts, but UA has likely done their projections of the impact of this extension and decided it is best for UA to do this. Regardless of what they did some groups would have felt dissed by UA and some groups rewarded by UA. UA wants are of the above groups to feel "good" but that's an impossibility. So they pick a course that will be best overall for UA, in their estimate.
Some will see this as hurting their benefits, some will see this as preserving a benefit that would have been lost.
Each group could retort a particular decision meant UA does not care about them -- but as it is said, it isn't personal, its business.