Originally Posted by intuition

Can't help but wondering - is this a sign of them knowing something is seriously wrong with upgrades? Or is it a sign of them planning to even further reduce availability of voucher upgrades?

The description

indicates they are looking to extract more money, not retain loyalty.
Even the usage of "retention" signals something. They are not aiming to build loyalty, they are aiming to minimize the loss of loyalty, ie trying to retain loyalty despite making it less attractive for the customer to stay loyal.


Well, at least it says the new manager has decided and has accept for a team shake-up. It doesn't necesarily mean change of staff. Last time they hired it was a fake job listing - posting the job as part of maintaining equal-opportunity-theatre. It might be that this time too. They might already have the final candidate, they just need to list the job due to company policy.

To me it seems the new manager has incentive to grow the team with more managers. Some of the responsibilities listed were previous the responsibility of the loyalty manager. A.k.a. making a career by inserting new managers below yourself.

Continuing guessing, this job will be an extremely difficult one, as the role will need to fight all other stakeholders from a subordinate postition. They call it "mid-senior level" but the responsibilities list assistant stuff.