Standard Chartered has loaded a new (currently blank) page to their website that seems to be for a new "Cathay" brand credit card.

https://www.sc.com/hk/credit-cards/cathay/

If you replace the "cathay" in the link for another card product name ("asiamiles" or "simplycash"), the link is valid. If you replace "cathay" with a random string of text (or "cathaypacific"), it brings up an error page.

Page source code says it was published June 30th: