FlyerTalk Forums - View Single Post - JPMC purchases cxLoyalty
View Single Post
Old Dec 29, 2020, 12:40 pm
  #5  
WrightHI
 
Join Date: May 2012
Location: HNL
Programs: AS MVPG, HA Plat
Posts: 1,268
Originally Posted by zs58
https://www.cnbc.com/2020/12/28/jpmo...on-travel.html

Speculate away, but changes seem to likely be in store for UR travel. Figure this is a longer term strategic focus for JPMC (encroach on Amex's travel dominance) meeting short term opportunity (cx cheap due to Covid) - will be interesting to see what consumer facing changes come from this.
So they now have a better handle on the cost of portal redemptions, which should mean they can go ahead and update CSR and CSP, right? That seems overdue, but could turn out to be well-timed for a post-Covid marketing push in the spring.
WrightHI is offline