JPMC purchases cxLoyalty
#1
Original Poster
Join Date: Apr 2012
Posts: 331
JPMC purchases cxLoyalty
https://www.cnbc.com/2020/12/28/jpmo...on-travel.html
Speculate away, but changes seem to likely be in store for UR travel. Figure this is a longer term strategic focus for JPMC (encroach on Amex's travel dominance) meeting short term opportunity (cx cheap due to Covid) - will be interesting to see what consumer facing changes come from this.
Speculate away, but changes seem to likely be in store for UR travel. Figure this is a longer term strategic focus for JPMC (encroach on Amex's travel dominance) meeting short term opportunity (cx cheap due to Covid) - will be interesting to see what consumer facing changes come from this.
#4
Join Date: Aug 2017
Programs: Hilton Diamond, IHG Spire Ambassador, Global Entry
Posts: 2,855
Last edited by Super Mario; Dec 29, 2020 at 10:32 am
#5
Join Date: May 2012
Location: HNL
Programs: AS MVPG, HA Plat
Posts: 1,268
https://www.cnbc.com/2020/12/28/jpmo...on-travel.html
Speculate away, but changes seem to likely be in store for UR travel. Figure this is a longer term strategic focus for JPMC (encroach on Amex's travel dominance) meeting short term opportunity (cx cheap due to Covid) - will be interesting to see what consumer facing changes come from this.
Speculate away, but changes seem to likely be in store for UR travel. Figure this is a longer term strategic focus for JPMC (encroach on Amex's travel dominance) meeting short term opportunity (cx cheap due to Covid) - will be interesting to see what consumer facing changes come from this.
#6
Moderator
Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,954
I think this is only a small part of the decision. cxLoyalty typically fulfilled hotel redemptions through Expedia, and hotel is a category where agency margins are high. I think the timing of the transaction is easy to understand, because agency valuations will be low and further consolidation is likely.