Originally Posted by
keitherson
It's a frequent flyer program not a frequent buyer program.
This is like hotels getting rid of stays/nights requirements -- what's the point then of even having a program?
What? The point of the program is the same regardless of what metric they use. Do you think the point of the program is to encourage people to
fly longer distances?
What kind of customer engagement are you going to have if every tier/perk can simply be purchased with a price on it?
What are you suggesting here? I am not even sure how to read this question.