Originally Posted by
BrlDsguise
The OP is talking about a personal item so it wasn't going to go into the overhead bin. If Frontier made $60 and lost a customer it wasn't a great business decision.
I don't know where people get this stuff. There is no rule that a personal item can't go in the overhead bin. The requirement is that it must be able to fit under the seat, and if it was too large it may not have. Most of the time on Frontier the overhead bins are pretty empty, because they charge more for a carry-on than for a checked bag.