Originally Posted by
FSUnole03
Working in marketing I’d be curious to know the segmentation logic DL’s team uses when determining who to send this survey to. As someone who flys DL international J 5-6x a year and didn’t get this survey, just curious what criteria they use.
(and if this is a survey aimed at understanding what their international passengers think of DL’s lounge options vs AA & UA’s lounges I think 250 miles is very low. That’s like $2.50)
Would it be more common for companies to pick a larger population and sample from that, or just adjust the criteria so they have a small enough population that they can send it out to the whole population?