FlyerTalk Forums - View Single Post - Need advice..contacting corporate re: "soft landing"
Old Jan 4, 2019 | 7:04 am
  #7  
iflyalexair
All eyes on you!
15 Years on Site
 
Join Date: Sep 2010
Location: NYC
Programs: Delta DM, 2MM
Posts: 1,269
Originally Posted by Loadmaster
I'm not sure I follow ... I understand you did 17 years as a Plat or Diamond, but you also received the due benefits during that same time, yes?

I'm genuinely curious, why would you expect a company to grant you a level of status and benefits that you haven't currently earned based on their requirements?

Again, I understand being a loyal customer for 17 yrs, but there are many of those out there ... is there a particular reason why you feel you should be gifted status without earning it?
🙄🙄🙄

Have you considered that there is value to Delta outside of the published requirements by endearing loyalty? It costs Delta virtually nothing to grant a soft landing and could lead to more revenue as the OP might be willing to pay a premium for upcoming travel to utilize the higher medallion benefits. It’s the same sort of thing when Delta waives a ticket change fee when you have an unexpected problem force you to make a change.

In my case, I was granted a MQD waiver as I vastly exceeded the MQM requirements, had demonstrated past loyalty, and was only a few thousand away from the $250k. I was resigned to being a PM and paying for J tickets with other airlines/alliances if the price and/or routing was better. Since DL gave me the waiver, I booked a J trip on them instead of AA.

Nothing is expected certainly, but that decision by Delta has already had a revenue positive benefit that likely outweighs the expense associated with DM benefits over PM benefits that I earned.
iflyalexair is offline