FlyerTalk Forums - View Single Post - Brand Explorer Question

Dec 17, 2018 | 2:29 am

#10

craigthemif

FlyerTalk Evangelist

Join Date: Aug 2011

Location: Barcelona, London, on a plane

Programs: IB+ Gold, TK E+, Hyatt Globalist, Marriott LTP, IHG Diamond

Posts: 14,186

Quote:

Originally Posted by JackE

They really need to rethink this. The basic premise is great, but to tout it as a major benefit of membership and make it once-in-a-lifetime is silly. It takes a prominent spot in our account page and remains expanded. I sort of dread seeing it over and over once I've maxed out.

C'mon, Hyatt. Make it an annual thing or a start-over goal once maxed out. And isn't it only Cat 1-4? That would be fine for an annual award but not for a lifetime. If you're going to make it lifetime, then at least make it 1-4 for the first five and 1-7 after that.

I suspect it will happen eventually, but might require a recession...

The problem is the difficulty of analysing the financial benefit for Hyatt. How can they really tell from the data that my Unbound or Residence Club or Zilara or whatever stays only happened because of this element of WoH?

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