Originally Posted by
OU812
But more interesting perhaps is Arne's statement, "What we think we can do is deliver more value to our guests at more cost effective terms to hotel owners and drive a loyalty program that is second to none."
A content-free statement taken from a Marketing 101 textbook (also known as a flat-out lie) is interesting?
Originally Posted by
darthbimmer
I like the prospect of the new program being named MPG. Then we can ask each other questions like, "What do you get for MPG at property X?" And the answer will be, as always, YMMV.
That could work for a U.S.-only program, but Marriott is international.