FlyerTalk Forums - View Single Post - Hyatt launches global review of all its brands
Old Feb 9, 2018 | 12:57 pm
  #1  
59Impala
formerly a193991
2M
50 Countries Visited
All eyes on you!
10 Years on Site
 
Join Date: Dec 2014
Location: ZRH - Zulu Romeo Hotel
Programs: Hyatt LT Globalist; LX FTL, former LX SEN; AA LTG
Posts: 5,119
Hyatt launches global review of all its brands

"Hyatt and its creative agency of record MullenLowe have parted ways as the hotel chain launches a global review for all 12 of its brands around the world, sources confirmed to Adweek."

Wonder what this really means.... and what impact this will have to the 12 brands...revisiting all their brands?
Full article:
Hyatt Launches Global Creative Review and Eliminates Chief Marketing Officer Role ? Adweek
59Impala is offline