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Old Apr 26, 2017, 8:32 am
  #448  
heatsink
 
Join Date: Jul 2014
Programs: AY Platinum
Posts: 287
Originally Posted by Kelju
Yeah right.. By choosing this path not long anymore before they arrange another blind tasting and replace NF with cheap Prosecco claiming it was "so good"
I can believe the results. I don't know whether Marli is actually better, but it's possible to completely unintentionally screw up a taste test:

"In his book Blink: The Power of Thinking Without Thinking (2005), author Malcolm Gladwell presents evidence that suggests Pepsi's success over Coca-Cola in the "Pepsi Challenge" is a result of the flawed nature of the "sip test" method. His research shows that tasters will generally prefer the sweeter of two beverages based on a single sip, even if they prefer a less sweet beverage over the course of an entire can."

https://en.wikipedia.org/wiki/Pepsi_Challenge#Criticism

Pepsi's marketing department may have known it was flawed, obviously, but someone trying to genuinely pick a supplier could easily make the same mistake.
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