Has AC ever needed to offer more, has there ever been a case where what was being offered was not enough and no one accepted what AC was offering?

As far as I am concerned I think AC should offer what ever the market will bear. If someone is willing to be /VDBIDB for $200, then why would anyone expect AC to offer more?

As for passenger treatment, I think the passengers need to spend a little more effort in taking responsibility at understanding just what type of financial contract they are entering into when they purchase their airplane ticket.

As with all purchases caveat emptor equally applies to airplane tickets purchased for any airlines. Time for people to start taking responsibilty for themselves and stop acting like helpless children as asking for the gov't to control and regulate their lives.