Curious if Bulgari Dubai will be able to sustain these rates in the long run. Their Bali resort started promising but is nowhere near competition these days. For design and service reasons, mostly. Bulgari seems to excel in cities, their concept is not very suitable for resort environments. Wonder how they will market the Dubai property. Who owns Bulgari Dubai?
The worst thing about Bulgari is its proximity to FS Dubai, which now has not much sea view left. I wonder about noise from Jumeirah Bay Island and its restaurants there as well, could be an issue. Undoubtedly FS is in the middle of everything now more than ever before, but not really a calm resort.