Originally Posted by cerealmarketer

Yes and the "Be Predictable, Be the Solution, Be Gracious, and Be the Brand!" phrase is in big letters on all of the agent login screens.

And the 'Flyer Friendly' advertising campaign is in large part done for employees as a way to get them to feel publicly accountable for delivering on it.

Though 'be predictable, be the solution, be gracious, be the brand' is a bit long and corporate ese. They could probably simplify that.