Speaking to the numbers above, raw population is almost irrelevant when determining the "value" of a location. You need to look at how many of those people can afford to and are likely to travel - in such a depressed area, the numbers wlll be a lot lower than other less populated areas. And you also need to figure out how many people actually want to go there. Face it, Cleveland is not where it's at. There's a reason I rejected a full scholarship to Case Western.