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Thread: BOS-DXB 85% Load Factor for first three weeks in March.
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Old Jun 1, 2014 | 2:39 pm
  #24  
eternaltransit
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Originally Posted by dieuwer2
You mean the route is "too new" to be sure about pricing and yield and therefore just set a base price and see what happens? Sounds plausible.
Pretty much - makes sense to start with a high base price and then adjust down through promotions if it's too high. Much harder to start with low fares and adjust higher - from a pax point of view, you aren't getting anything more for your money. Well, in fact, you aren't, haha!
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