Originally Posted by KLflyerRalph

Then France should offer a reciprocal way of expedited bordercrossing too.

Originally Posted by brunos

British and German citizens can now benefit from GE.
For British citizens, the huge number of potential applicants once the gate opened means that you should first get a "promotional code". This was directly available to Gold members of BA, VS and US airlines. It seems that GE is now opening the gate more widely as you can ask for a promotional code even if you are not Gold.