That was also the first thing I thought when I saw the announcement. The second was why make a public statement, just donate the money and not make a PR statement about it.

The statement "where our associates, guests and neighbors have been affected by this disaster" also seems a bit too polished. Just state that your own staff (or whatever they are) were affected. That would really be a bit more honest and would justify what made this disaster different from others..... But I guess those PR people have to justify their existence and see opportunities everywhere :-(.

Still appreciate the gesture but was also left wondering why just this one....