FlyerTalk Forums - View Single Post - United CFO Rainey Implies Certain Elites were "Over Entitled".

May 23, 2012, 10:23 am

#1013

andyh64000

Join Date: Jul 2006

Location: SEA & RDM

Programs: UA - 1MM, DL Diamond, AS MVP75, Marriott Titanium, Hilton Gold

Posts: 8,037

Quote:

Originally Posted by LarkSFO

I did find this comment in Mr. Rainey's presentation to be quite interesting. SHARES has the ability to support Dynamic seat pricing... (I assume Apollo did not?)

This certainly does mean that they have more 'levers' that they can use to adjust / fine tune the system to maximize revenue on an (almost) real time basis...

This is exactly what is going on with ToDs. During the check-in they drop the price of F (Y&B) fares so they can sell them for ToDs but claim that the ToD UGers are simply paying the fare difference.