Originally Posted by
LarkSFO
I did find this comment in Mr. Rainey's presentation to be quite interesting. SHARES has the ability to support Dynamic seat pricing... (I assume Apollo did not?)
This certainly does mean that they have more 'levers' that they can use to adjust / fine tune the system to maximize revenue on an (almost) real time basis...
Correct. One of the ways--potentially-they can do that is by changing the procedure and algorithms of ToD's...
I'm not implying that ToD's are out-and-out intentional, and it's likely their implementation is ridden with glitches, but this is certainly something they could do with SHARES.