FlyerTalk Forums - View Single Post - Future SAS - your best advice and opinions
Old Oct 6, 2011 | 6:56 am
  #15  
JamesBond_ppk
10 Years on Site
 
Join Date: Dec 2009
Posts: 600
Originally Posted by CHICAGOGUY12
I always thought they could do a better job of marketing in the U.S.

They focus alot on moving people back and forth to Scandinavia, but I think there is a market they can tap going to countries like Poland, Russia, etc. There is a distinct lack of awareness from non-Scandinavians and/or Americans that SAS is a good option to all of Europe. I think a marketing campaign in the US with that in mind would be beneficial.
+1 They have a serious job to do in sales. Particularly sales outside Scandinavia.
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