On the SPG, I think that Ingy, The Frugal Travel Guy, is as plugged in on this offer as you can be. His comments on the recent thread about this card indicate that this is the offer he was waiting for. Although I might have hoped for more, he has the experience, insight, and connections with this card that I believe this will be the best offer you see for awhile. Keep in mind that while upping the spending bonus by 5K, they reduced the spending requirement by over $10,000.

While we tend to focus on FF miles here, most folks overlook the need to pay for a hotel once they get to their destination. Starpoints are worth a great deal, especially when used with their cash and points option. And if you're really airline mile focused, you can get 35K miles in most any program with this card by meeting the spending requirements (30K becomes 20K plus the 5K airline transfer bonus plus your remaining 10K--of course, if you've got another 10K Starpoints already in your account, you're looking at another 25K).