I agree. I have eaten a lot of Acme bread. I always have that anticipation that it's going to be great, like the kind of french bread you get in Paris and it makes you wish, "God, why can't all french bread be like this?" But I am always disappointed when I bite into a piece of Acme bread.

Acme is just okay.

It's better than most bread that is out there, and for us bay area foodies, it's all we've got. However, I do not think it's amazing bread that you have to drive far & away for or that you have to order on-line. It's pretty good bread that's just okay. Personally, I do not think it's worth the money.

You can get some great, fresh-baked stuff, at Costco (yes, Costco). The fresh stuff they have is just delicious, much cheaper than Acme, and my my opinion, it tastes better than Acme. But it's that stuff that is fresh from the oven; that stuff is so good.