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Old Sep 23, 2010 | 11:30 am
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Stumblefoot
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Originally Posted by knope2001
Midwest built a good deal of their advertising around the celebrity voice talent of John Mahoney... After awhile when you heard the voice on a commercial, you knew it was the voice of Midwest.
The same is true out here in Denver with the animal voices.
Originally Posted by knope2001
So while it's a classy trademark to us, I'm not sure it means as much to the average person.
I think you hit the nail on the head... there was little to no equity in Mahoney's voice outside of YX's hub.
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