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Old Sep 18, 2010 | 3:21 am
  #9  
flytofly
 
Join Date: Jan 2007
Location: FRA,HAM
Programs: M&M
Posts: 944
after watching the Global version below,
I wonder if the commercial tried to give us the impression that Korean Air is an western carrier. Not a single "real Korean" is represented in a commercial; a well-preserved trend nowadays in Korea.
A stark constrast to TG's or SQ's commercials.




Originally Posted by James747
Korean Air is launching a new global advertising campaign to elevate the brand to a whole new level. The new campaign, entitled “For life on a whole new scale”, will kick off globally in a cross media blitz featuring all new commercials on TV, print, outdoor and digital channels.

Click following link to check it out.

Global version, http://www.youtube.com/watch?v=n4k_v3zNJu0

Asia regional version, http://www.youtube.com/watch?v=8Zn_WE-VJgg

European regional version http://www.youtube.com/watch?v=FEYngxOMsmg
Last edited by flytofly; Sep 18, 2010 at 3:29 am
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