No seriously. For such an insane promotion, where they literally are giving away miles against cash and where the whole "oh you need to actually fly"-part is not much more then a mere fig leaf excuse to create fake traffic that would not have occured otherwise, in my believe they should be forced to make the transaction without any flights involved, too.

Do not get me wrong, I am happy for all of you who profited from this dumb and damaging promotion and I absolutely understand those of you who did it, because you obviously had a lot of fun doing it and got a sh*tload of cheap miles on top.

But this promo really goes on my nerves.

It is a devaluation of their loyalty program.

It created tons of fake traffic.

It actually damaged the PJ business and drove real clients away.

Yes rental spiked this month for LHPJ, so much that they had to turn away a lot of customers. Problem is, LHPJ seems to have served the mileage runner and not customers with a high potential of returning.

Our company was turned away again today with an unpersonalized standard letter telling our travel team that LHPJ is sold out for May because of their "anniversary celebrations" and we should come back again next month but "keep in mind, the travel conditions will be different then" - without explaining to us, what that should mean. I know it, it is a not so obvious reminder that starting with next month, they dont binge out miles.

Now here is the thing: Our travel agent went to netjets customer for a trip to cannes earlier this month after they were turned down by LHPJ for the first time. Now guess with whom they organized this vip-trip after they were sent away by LHPJ again? Right. Again with netjets. Do you believe they will call LHPJ a third time to try drop business on them? I know the answer.

I am deeply shocked, that obviously no one in the vast world of LH is responsible for checking the sanity of promotions before they are put into the market space. It took us guys a milisecond to realize "Hell yeah, that is the best deal ever for status and hon circle miles" and we did not even need sophisticated hardware like a pocket calculator to get this.

I hope it is a good lecture for them to understand what kind of power networked customers can have over them.