iv been loyal to hilton for 8 years now diamond 7 of those years ...as the owner of my own buisness i watch my dollars very carefully ..with the new hilton hhonors point system i will be moving to priceline and hotwire i was good for about 50 stays a year at mainly hampton inn hotels in utah and montana ..my california stays were all priceline well time to start spending those hilton points and moving on was saving my points for a big world trip in 2012 but looks like i will not be diamond by then