My 2 cents worth is I focus on what property is best suited for my needs regardless of its Reward Program. I stay a Hiltons around 150 nights a year, tried Starwood for one year, got status match, treated great, but their properties just were not convenient. When I work a show for 10 hours and a Hilton Garden is across the street I am not going to drive 22 miles to stay at a Starwood. Having been a Diamond for over 10 years I have always been treated decent, and I guess thats all I ask.