I am a HH Diamond member, in a Doubletree property as we speak. Tomorrow night I have a reservation at a Hilton property, and kid you not have cancelled the reservation a minute ago to transfer to a Sheraton after reading the thread on the increased point redemptions.

I was already on the verge of going back full time to SPG as their top tier benefits are so much more rewarding. You actually get upgraded. Quite often to a suite. 4PM checkout is much easier to get. Their Platinum members are actually valued.

So much so, that I am going to go out of my way, even when geographically it is more convenient to stay at a Hilton property, to patronize SPG properties. As they actually deserve my business.