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Thread: Why are chain restaurants so popular in the US?
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Old Oct 13, 2009 | 5:34 am
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Originally Posted by Swanhunter
The OP's point - and it is a really interesting one - is that there is major chain middle market dining segment which doesn't really exists in the same way in Europe or Asia.
It's not much, but I was amused to see a French chain called "Buffalo Grill" in Ferney-Voltaire. Over 300 restaurants, mostly in France with a handful in Belgium, Switzerland and Luxembourg. Similar ambiance to Outback. The buffalo steak was tough as old boots.
http://www.buffalo-grill.fr/ (In French.)
Granted, it's only one example, so I think your conclusion is right.
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