Clearly 9W's trying to "capitalise" on the demand for LCCs, and in the context of the current economic conditions, I find their logic hard to beat. But don't they realise its temporary? Also, I heard somewhere that (particulary on international routes) if 9W fills up its J class 100%, then any fare collections in Y is purely profit - I did some math myself and have largely been able to confirm this.

AY: Given this, I find your friend's response quite ambivalent And I do hope you don't get into trouble for making public, what might otherwise have been innocent private correspondence !!!

If all (or most) of their flights go the Konnect way, then there won't be much to differentiate them from other airlines, except the relatively high fares! What use is it paying full fare Konnect if I can afford full fare 9W? In any case, with their latest slew of very low priced offers, am not sure 9W can sustain their FSC model for much longer...