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Old Jun 28, 2009 | 7:56 pm
  #42  
Gargoyle
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Originally Posted by StayingHomeIsBetter
Someone enlighten me... how does giving elite upgrades cost DL $150 million dollars a year?

DL cannot sell enough FC seats to fill the front. On some flights they cannot even find enough elites to fill the front.
I don't recall the details, but it was discussed in comparison to UA and AA, who don't give away unlimited domestic elite upgrades. It was pointed out that UA and AA would love for DL to eliminate this benefit, and that it's a case where DL isn't just matching the competition.

I guess that AA/UA make more money selling those upgrades, but DL sees the huge benefit in giving them away.
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