FlyerTalk Forums - View Single Post - The Future of Frequent Flyer Programs: What Should We Do?
Old Mar 8, 2003 | 9:24 pm
  #19  
aceflyer2
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Well said, Tango. My thoughts exactly.

<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Originally posted by Tango:
If the airlines diminish the value of FF programs to the point where people start to loose interest, they will cut off the only remaining profitable part of their business. Frequent flyer programs cost the airlines very little since the rewards are capacity restricted. To limit the perks and "cheap" tickets is a sign that the airlines do not know how to run their business---Southwest has the most generous frequent flyer mileage program in the industry and they only sell "cheap" tickets.</font>
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