Diamond Status Value
Jun 21, 2013, 9:56 am
#17
Join Date: Jan 2008
Posts: 3,578
You have a lot to learn.... Yes they know what you SPEND... The hotels have access to your account, they see the revenue points you earn and the bonus points.. in the end it's all about REVENUE....
Get a clue why they have a revenue manager, they keep track on how much their frequent guest SPEND and reward them....
I know this first hand...as there are certain hotels I direct a lot of $$$ to... and I get well taken care of. I get a phone calls from the revenue manager before I arrive!!!, not the GM but a revenue, or rooms manager to make sure I'm taken care of. HAHA!
Get a clue why they have a revenue manager, they keep track on how much their frequent guest SPEND and reward them....
I know this first hand...as there are certain hotels I direct a lot of $$$ to... and I get well taken care of. I get a phone calls from the revenue manager before I arrive!!!, not the GM but a revenue, or rooms manager to make sure I'm taken care of. HAHA!
Jun 21, 2013, 10:08 am
#18
Join Date: Apr 2004
Posts: 126
My average rate per night is actually far higher than 400$. I have 3 weeks of vacation time per year -- as long as membership requirements are stay/night based instead of revenue based, I will not be diamond no matter how much I spend. I really do not have the time or inclination to game the system with mattress runs. And this isn't about the validation of status, either -- this is about the suite upgrades which would mean an awful lot to the kind of traveler that I am (high-dollar leisure.)
Jun 21, 2013, 10:27 am
#19
Join Date: Jul 2002
Location: Virginia, USA
Posts: 4,510
Hyatt seriously needs to add a revenue component in order to qualify for an elite level.
$750 for platinum
$5,000 for Diamond
As a Diamond who spends on average $8,000 to $15,000 (my room only) a year at Hyatt it cheapens the elite level when you have someone who is a Diamond that only generated $1,000 in revenue to achieve that status.
But in the end.... they know how much you spend, not all Diamonds are treated the same.
$750 for platinum
$5,000 for Diamond
As a Diamond who spends on average $8,000 to $15,000 (my room only) a year at Hyatt it cheapens the elite level when you have someone who is a Diamond that only generated $1,000 in revenue to achieve that status.
But in the end.... they know how much you spend, not all Diamonds are treated the same.
Jun 21, 2013, 10:41 am
#20
Join Date: Jan 2010
Location: Stockholm, Sweden + Austin, Tx
Programs: "But, I'm a GLOBALIST guest...."
Posts: 2,848
seems like some people tend to use these types pf threads to communicate wealth (or perception of it) more so than anything else. Ye old "I spend XX,XXX per year at _____" or "I always spend 4/500 per night" ... thus I deserve more or am better attitude.
Jun 21, 2013, 1:01 pm
#22
Join Date: Jul 2002
Location: Virginia, USA
Posts: 4,510
I think you're right. However, these loyalty programs aren't country clubs.
Jun 21, 2013, 2:24 pm
#24
Suspended
Join Date: Jan 2012
Location: ヒルトン大阪
Programs: ゴールデングローブ
Posts: 1,982
You have a lot to learn.... Yes they know what you SPEND... The hotels have access to your account, they see the revenue points you earn and the bonus points.. in the end it's all about REVENUE....
Get a clue why they have a revenue manager, they keep track on how much their frequent guest SPEND and reward them....
I know this first hand...as there are certain hotels I direct a lot of $$$ to... and I get well taken care of. I get a phone calls from the revenue manager before I arrive!!!, not the GM but a revenue, or rooms manager to make sure I'm taken care of. HAHA!
Get a clue why they have a revenue manager, they keep track on how much their frequent guest SPEND and reward them....
I know this first hand...as there are certain hotels I direct a lot of $$$ to... and I get well taken care of. I get a phone calls from the revenue manager before I arrive!!!, not the GM but a revenue, or rooms manager to make sure I'm taken care of. HAHA!
SO! What you are saying: The diamond with the little stays have less benefit than that regular member with the expensive spending!?
Jun 21, 2013, 9:51 pm
#25
Join Date: Sep 2001
Location: Washington, DC
Programs: UA Plat MM, AA Gold, Hyatt Explorist, Hilton Gold, IHG Plat, Marriott Titanium Elite
Posts: 5,015
Exactly! I don't know what "taken care of" means, but I prefer to spend most of my waking hours AWAY from the hotel and enjoying great restaurants, plays, parks, and night clubs. I go to a hotel to have a pleasant sleep - not to enjoy a fine bottle of wine sent to my room. And I never pay $400+ a night for the privilege. How boring.
Jun 21, 2013, 11:04 pm
#26
Join Date: Jan 2009
Location: AUS
Programs: HH Gold, GP Diamond, ICH Plat, SPG Gold, WN A List, National Exec
Posts: 225
Exactly! I don't know what "taken care of" means, but I prefer to spend most of my waking hours AWAY from the hotel and enjoying great restaurants, plays, parks, and night clubs. I go to a hotel to have a pleasant sleep - not to enjoy a fine bottle of wine sent to my room. And I never pay $400+ a night for the privilege. How boring.
Only place I like to have a nice large room is when I'm traveling with family on vacation.. On business I could care less as long as its clean and quiet.
I'm a Diamond.. just qualified again for the year last week. I'd guess I average around $130 per night so I suppose I'm one of those Diamonds you guys despise.. Diamond "Lite"
I value Diamond Status as I'm a hotel hopper and so I can get a bump in points with the Diamond Amenity while staying at cheaper hotels.
Jun 24, 2013, 1:19 pm
#27
Used to be garyjr316
Original Poster
Join Date: Feb 2011
Location: LAX or SBA
Programs: AAdvantage, MileagePlus, Gold Passport, Hilton HHonors, Marriott
Posts: 800
When we were doing the Diamond Status trial we were upgraded at every Hyatt we stayed at to a nice suite. We had only 1 other stay at a Hyatt location in the last 2 years up to that point... if you're saying that someone who spends a lot of money at Hyatt's get's even more then I will be okay getting my suite upgrades and other Diamond benefits without having to "break the bank".
Jun 26, 2013, 8:58 pm
#28
Join Date: Mar 2011
Location: Up in the Air
Programs: OW Emerald
Posts: 524
The value definitely makes me give more loyalty to Hyatt, aka stay at their properties vs a somewhat cheaper same class competitor or stay at their property vs. a more convenient location competitor. Marriott Platinum doesn't have this effect on due to their low weekend pleasure stay value proposition and SPG has a milder effect than gold passport.
Jun 27, 2013, 9:40 pm
#29
FlyerTalk Evangelist
Join Date: May 2000
Location: RDU
Programs: AA LT Gold, DL SM, HY Disc, Marriott LT Gold
Posts: 12,507
My stay profile is roughly
- 40% Hyatt Place at $89-$129/night,
- 30% less expensive FS Hyatts (think Grand Hyatt Tampa and Hyatt Dulles) for leisure probably averaging $100/night, and
- 30% older but relatively expensive ($225-$275/night) domestic properties such as Crystal City, GH SF, and Boston/Cambridge.
I redeem 4-5 nights a year at Cat 5-6 properties.
If I had to put a $ on the value of my benefits each year as Diamond, I'd have to place it at around $1000. Some very lovely upgrades (both with the 4 certs and without), a couple of dozen full buffet breakfasts, lots of free internet. Plus the 500/1000 per stay and the 15% bonus. I tend not to stay at places with Regency Clubs as I'd rather have the full buffet breakfast instead of the evening snacks.
Would I pay $1k for Diamond? Nah. But I've paid $300 to retain it before. I had a slow 2Q and am only at 11 stays so far. I should still hit 25 by the end of the year, and if not I happen to live in a city where $65/night December stays aren't hard to find.
- 40% Hyatt Place at $89-$129/night,
- 30% less expensive FS Hyatts (think Grand Hyatt Tampa and Hyatt Dulles) for leisure probably averaging $100/night, and
- 30% older but relatively expensive ($225-$275/night) domestic properties such as Crystal City, GH SF, and Boston/Cambridge.
I redeem 4-5 nights a year at Cat 5-6 properties.
If I had to put a $ on the value of my benefits each year as Diamond, I'd have to place it at around $1000. Some very lovely upgrades (both with the 4 certs and without), a couple of dozen full buffet breakfasts, lots of free internet. Plus the 500/1000 per stay and the 15% bonus. I tend not to stay at places with Regency Clubs as I'd rather have the full buffet breakfast instead of the evening snacks.
Would I pay $1k for Diamond? Nah. But I've paid $300 to retain it before. I had a slow 2Q and am only at 11 stays so far. I should still hit 25 by the end of the year, and if not I happen to live in a city where $65/night December stays aren't hard to find.