Value of status to paid J flyers
#1
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Value of status to paid J flyers
#2
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25 R/T tango tickets where AC makes $100 in net profit is $2500. 25 R/T is E50K on segments. That $10K J probably netted the same in N/P, especially if none of the 'flexible' benefits have been used.
Last edited by tcook052; Jan 25, 2015 at 7:35 am
#3
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I have seen J R/T for $10K. In net profit alone, that could be the same as a P25-E50. (I did not run the numbers, so don't stone me to death, but I am not talking in pure spend, I am talking in N/P)
25 R/T tango tickets where AC makes $100 in net profit is $2500. 25 R/T is E50K on segments. That $10K J probably netted the same in N/P, especially if none of the 'flexible' benefits have been used.
25 R/T tango tickets where AC makes $100 in net profit is $2500. 25 R/T is E50K on segments. That $10K J probably netted the same in N/P, especially if none of the 'flexible' benefits have been used.
Last edited by tcook052; Jan 25, 2015 at 7:42 am
#4
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Not stoning you to death, gosh I hate it when on FT that happens. Just offering 1 data point. So last year I gave AC around 20-30K in spend (for Y, occasional M, occasional B fare). -domestic. I'm not a SE either, just saying. Do I take advantage of AC? Yeah - I use the MLL's when there's no PP and I eupgrade myself every now and then, but I still give AC more than that 1 off J customer.
That being said. I will respectfully disagree with you. AC's net margin in Q3 was about 8.5%. Considering that a lot of the FF here complain that their companies only pay for Tango/Flex, and accepting the premise that Tango flights are sometimes sold at cost/loss, what do you think carries the N/M to 8.5%?
I would not be surprised 1 minute if a paid J (not P, not Z, not C, not lmnop, J) R/T ticket (even domestic!) would yield close to 20-25% in net margin.
Now assuming that J would always be full and with only paid J and discount J (no eUp/opUp), a full fare J could be worth a FF buying 40 tango round trips (almost SE, clearly E75). (These numbers assume a 777-200LR, and prices shown. Yes, YMMV, but I think the point is still clear/valid).
This is why I still can't believe that some are surprised that AC wants more paid J, and less FF. Because that 1 guy paying J trumps a lot of FF in terms of profitability. Sure, he did not fly 80 different planes, but when all is said and done, he still gave the same profit to the company, and he only used your lounge once. You didn't have to give him a varied menu. You did not have to send him a gift through the mail, or carry more of his luggage for free.
But I digress.
Quick Edit: I think the comparison becomes even more ridiculous if you compare domestic fares lol
I agree with you. And I wouldn't limit it to just J. If you pay to be up front you should get the perks that come with it before someone who eUp-ed regardless of how much they paid for the Y fare (yes, I know many Y fares are more expensive that Z.
However, saying that around here is...at your own risk.
However, saying that around here is...at your own risk.
We've had this discussion before. And I understand your point and admit its had some validity.
But if I'm buying a J fare, I'm paying for the the whole experience for that flight. I'd probably be pissed should I not get a meal (or don't board first, or can't use a lounge because its too full).
Personally, if I eUp-ed, I understand I booked a Y seat and I fall a few steps down on the totem pole compared to those who paid just to be there, regardless of how much I bought in the past.
But if I'm buying a J fare, I'm paying for the the whole experience for that flight. I'd probably be pissed should I not get a meal (or don't board first, or can't use a lounge because its too full).
Personally, if I eUp-ed, I understand I booked a Y seat and I fall a few steps down on the totem pole compared to those who paid just to be there, regardless of how much I bought in the past.
#5
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One other point though, what about pissing off the Dorian's of the world (the 400,000AQMers) who don't use eupgrades, who flies paid J, and takes little advantage of the benefits afforded to him/then.
I mean we've already seen a major F U to AC (LockheedElectra). I'm sure there are many out there like him. These are high margin fliers....that have now gone to DL (IIRC)
#6
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Ditto And yes, I do see your point, and agree. You win
One other point though, what about pissing off the Dorian's of the world (the 400,000AQMers) who don't use eupgrades, who flies paid J, and takes little advantage of the benefits afforded to him/then.
I mean we've already seen a major F U to AC (LockheedElectra). I'm sure there are many out there like him. These are high margin fliers....that have now gone to DL (IIRC)
One other point though, what about pissing off the Dorian's of the world (the 400,000AQMers) who don't use eupgrades, who flies paid J, and takes little advantage of the benefits afforded to him/then.
I mean we've already seen a major F U to AC (LockheedElectra). I'm sure there are many out there like him. These are high margin fliers....that have now gone to DL (IIRC)
However I don't know what could be done without doing:
- Create a SUPRE GOD TIER ELITE 200K
- Devalue enough to make SE100K really exclusive
By devalue I mean like make it harder to get to SE100K.
I don't know really.
What I do know is if they piss off enough Dorians, AC will get wrecked.
The trick question is, does the average Dorian care about eUps, MLLs, and priority boarding?
#7
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Yeah, AC really needs to figure out a way retain them properly.
However I don't know what could be done without doing:
By devalue I mean like make it harder to get to SE100K.
I don't know really.
What I do know is if they piss off enough Dorians, AC will get wrecked.
The trick question is, does the average Dorian care about eUps, MLLs, and priority boarding?
However I don't know what could be done without doing:
- Create a SUPRE GOD TIER ELITE 200K
- Devalue enough to make SE100K really exclusive
By devalue I mean like make it harder to get to SE100K.
I don't know really.
What I do know is if they piss off enough Dorians, AC will get wrecked.
The trick question is, does the average Dorian care about eUps, MLLs, and priority boarding?
I think the Dorian's of the world (ok, time to throw in new names. Jaysona, yyznomad) etc may care about priority boarding (no for Jayson though, details later). I don't think they care at all about eups (especially with Jaysona's screenshot he posted of like a BILLION eupgrade credits). And I do know that Jayson doesn't know what the inside of a MLL looks like (a sort of joke) as he times his airport runs to the minute. (so that he just shows up during boarding) He doesn't care about priority boarding as he (literally) flies with a small briefcase looking thing (was going to call it a manbag, but we have a Do soon)
Although they might not be wrecked. Jayson actually COSTS AC more than he gives them (well, more like they make $2 from him each trip). He's on an unlimited FP and flying twice a day commuting....we did the math, they truly don't like Jayson
#8
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I care about e-ups on leisure travel and times when J is off the charts.
I care about MLL's for a quick drink or long connection or showers on the 25+ hour itineraries.
I care about priority boarding when I'm carry on only on a 320 or smaller.
#9
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An odd question to answer for me, but I do.
I care about e-ups on leisure travel and times when J is off the charts.
I care about MLL's for a quick drink or long connection or showers on the 25+ hour itineraries.
I care about priority boarding when I'm carry on only on a 320 or smaller.
I care about e-ups on leisure travel and times when J is off the charts.
I care about MLL's for a quick drink or long connection or showers on the 25+ hour itineraries.
I care about priority boarding when I'm carry on only on a 320 or smaller.
I assume zone 1 = you care because you mention you do care about priority boarding....
But the MLL/eups are things other rungs give you. Do you care about IKK and the Concierge service (which IIRC you have used once?)
#10
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I'm curious if you care about any of the benefits that SE gives you over E.
I assume zone 1 = you care because you mention you do care about priority boarding....
But the MLL/eups are things other rungs give you. Do you care about IKK and the Concierge service (which IIRC you have used once?)
I assume zone 1 = you care because you mention you do care about priority boarding....
But the MLL/eups are things other rungs give you. Do you care about IKK and the Concierge service (which IIRC you have used once?)
Concierge is nice for the odd thing. Used once in 2014 and a few more times before.
I do appreciate getting my meal choice every time and my upgrade window.
#11
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SE100K
Kettle
Bah, I hate it when AC does that. At least on Ewwnited, 75K's are lumped with the 100K's (for zone 1). Bad for you, good for me
#12
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An odd question to answer for me, but I do.
I care about e-ups on leisure travel and times when J is off the charts.
I care about MLL's for a quick drink or long connection or showers on the 25+ hour itineraries.
I care about priority boarding when I'm carry on only on a 320 or smaller.
I care about e-ups on leisure travel and times when J is off the charts.
I care about MLL's for a quick drink or long connection or showers on the 25+ hour itineraries.
I care about priority boarding when I'm carry on only on a 320 or smaller.
What benefits does SE100K give you that J doesn't.
Also, if you do fly J often, do you think that J is often too pricey, and that you leisure travel enough to be affected by the eUp devaluation?
#13
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#14
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I do fly mainly paid J but leisure travel I try to e-up as well as when J is really expensive or I can easily get a Flex fare with R>0 for an immediate flight.
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do you think that J is often too pricey, and that you leisure travel enough to be affected by the eUp devaluation?