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-   -   Devaluation of *G Status (https://www.flyertalk.com/forum/star-alliance/1903373-devaluation-g-status.html)

Kacee Apr 12, 2018 8:19 am


Originally Posted by 1flyer (Post 29627790)
When flying long-haul, there will be recognition of Gold members. E.g., on LH group, the purser usually stops by to greet both own and other *G individually. Not a particularly valuable benefit, though, if you ask me.

I have never been recognized as *G in dozens of LH/LX flights. Nor on any other *A carrier (TG, OZ, SQ, OS, CM, AV, and others I'm sure). Heck, I'm shocked when UA employees thank me for being 1K (unlike DL, where Platinum status is routinely commented on).

Overall, I do find *G pretty valuable. Just don't expect anything beyond the published benefits and you'll be fine :)

Often1 Apr 12, 2018 4:26 pm


Originally Posted by 1flyer (Post 29631107)
Why is this erroneous claim made over and over again?

*A is waaay more than a marketing alliance. Each participating airline must standardize its products to a significant degree. Then, a number of resources are shared (most significantly, slots). They pool orders of certain parts etc. etc.

Slot pooling? Something that competition authorities in the US & EU would be very interested to learn of.

1flyer Apr 12, 2018 4:41 pm


Originally Posted by oliver2002 (Post 29631500)
*A has no slot sharing anywhere.

It seems to be a common practice that a *A airline that is big at an airport sublets slots to smaller *A airlines. See Li and Netessine, 2011.


MRO is also thru bi-/multilateral agreements and not *A wide.
I didn't write MRO, I wrote the pooling of purchases of parts or services. For example, *A buys ground handling services jointly which they claim significantly reduces costs.

1flyer Apr 12, 2018 4:45 pm


Originally Posted by Often1 (Post 29634000)
Slot pooling? Something that competition authorities in the US & EU would be very interested to learn of.

The reallocation of slots in a secondary market (swapping, subletting, selling) is allowed under IATA and EU rules as far as I understand, as long as the slot coordinator is informed.

Of course, as *A does that, it boils down to slot sharing.

1flyer Apr 12, 2018 5:13 pm

oliver, often1,

Let me try to make my point differently. I have the impression you guys have some expertise in management or business. But you're thinking a lot about semantics. Remember your Management or Business Strategy 101 class?

Integration is nothing that's polar, either existing or non-existing. Instead, it happens on a scale. You can buy a product from a supplier and frequently switch suppliers when another one is offering a better deal. That is close to the one extreme, i.e., using the market. The other extreme would be to fully integrate. Say, you buy the supplier or the supplier buys your company. But there are many stages in between. E.g., you have a long-running contract with one supplier.

I think *A airlines have some forms of coordination which makes them not fully independently operating competitors. Look at ground handling. Usually, that's shared. Also, frequently all *A airlines on a given airport use the same terminal. I don't think it's important whether there's an alliance-level contract that specifies such sharing of resources. Even if there's an individual contract specifying the pooling of ground handling only between the *A carriers serving a particular airport, there's not much difference. Because you have such a contract at most airports served by more than one *A carrier. Not having it is the exception rather than the rule.

So I say, in practice, there is a lot of non-market coordination in various areas. Therefore, I think Often1's statement " *A is just a marketing alliance" is too strong an exaggeration for my taste.

MSPeconomist Apr 13, 2018 10:29 am


Originally Posted by Mict (Post 29630383)
I think *A should introduce a new tier higher than Gold, like OW and ST who have 3 levels.
I think it's fairly easy to get Gold at the moment compared to the other alliance highest statuses. The devaluation probably comes from the high number of people having the status.

There are only two tiers (Elite and ElitePlus) at SkyTeam that the alliance recognizes, even though some member airlines might have additional levels.

985X Apr 14, 2018 6:12 am

well.. The only airline that has recognized my *G status is Shenzhen Airline, which is an airline not so many people here have the chance to fly with. The ground staff will block the front three rows for *G and their own elites only. On board the flight attendant will greet you with a bottle of water, blanket, and local newspapers. If you are foreign passengers, they will provide you English newspapers.

yurtripper Apr 14, 2018 9:53 am


Originally Posted by 985X (Post 29639241)
well.. The only airline that has recognized my *G status is Shenzhen Airline, which is an airline not so many people here have the chance to fly with. The ground staff will block the front three rows for *G and their own elites only. On board the flight attendant will greet you with a bottle of water, blanket, and local newspapers. If you are foreign passengers, they will provide you English newspapers.

Woohoo! So getting *G is worth it after all! :D

oliver2002 Apr 14, 2018 1:51 pm

Air China does the same.

zeer0 Apr 16, 2018 7:52 pm


Originally Posted by oliver2002 (Post 29640412)
Air China does the same.

Not in my (limited) experience.

akl_cat Apr 22, 2018 4:59 am


Originally Posted by oliver2002 (Post 29640412)
Air China does the same.

Greeting to non-CA *Gs is not SOP for CA. It does happen from time to time when they are not overwhelmed by their own elites. I have had it a few times but those were surely exceptions rather than routine.

eracerblue Apr 22, 2018 8:37 am


Originally Posted by LondonElite (Post 29631130)
There are far too many *Gs. Period. The Alliance should formulate a way to cut the numbers by about 50%, for example by removing it from mid-tier programs.

Or further devaluing *G, and introducing *P.

There is also the issue of massive benefit bias to long haul flights. Yes, long hauls are more profitable, but there should not be a black hole elsewhere. For instance *G on AC, most of my flights I could board a bit sooner, check a bag for free (which is less convenient and is OPM anyway), and occasionally go to a lounge. Net value to me personally each flight, generously $5. Whereas, same status gives upgrades that are easily worth thousands for those flying overseas. As I earn on segments, I'm also "working a lot harder" to earn that *G than others.

The other aspect that has been devalued is points redemption. Top Tier on AC has access to a good number of bookings per year at base redemption pointcost, with access to any flight with availability. Where other *G AC tiers get stuck with a combo of high tax/scam charges, high point costs, and crappy connections. Yes, I'm in a mid tier *G, but flying as much that many years ago would have gotten me top tier.

In future years I may try shifting to a United program, but so far, *G seems a bit of a joke.

LondonElite Apr 22, 2018 9:42 am

At the end of the day, you home program will almost always treat you better than a *A partner.

1353513636 Apr 22, 2018 12:39 pm

I don't think *P is a good idea...what would they give you for *P that you don't get for *G....I feel like if they were to do that *G would just become like the new useless Marriott Gold that's only marginally better than silver but still basically useless.

LaikMaik Apr 23, 2018 2:59 pm


Originally Posted by GBobon (Post 29629396)
or about $2k if flying SAS and crediting in A3 :)

Please explain :) I had to spend around 20k on LH to get SEN.


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