Mea culpa: I just paid full F fare for JFK-SFO on Alaska
#106
Suspended
Join Date: Aug 2017
Location: LAX, BOS, and Seat 1A
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#108
FlyerTalk Evangelist
Join Date: Oct 2014
Posts: 10,904
Back in the day when I was a Vegas regular (my name is about 2 years out of date) I was sitting in VX F on LAS-SFO. Sitting beside this nice older lady. We got to talking and she said that she was flying back home to SAN. But she refused to fly WN so she was taking the long way home on VX. She said that she would rather spend half a day flying VX F than an hour on WN. Seemed reasonable to me...
#109
FlyerTalk Evangelist
Join Date: May 2012
Location: MCO
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Back in the day when I was a Vegas regular (my name is about 2 years out of date) I was sitting in VX F on LAS-SFO. Sitting beside this nice older lady. We got to talking and she said that she was flying back home to SAN. But she refused to fly WN so she was taking the long way home on VX. She said that she would rather spend half a day flying VX F than an hour on WN. Seemed reasonable to me...
#110
FlyerTalk Evangelist
Join Date: Oct 2014
Posts: 10,904
I used to fly WN because it used to be cheap. My first ever flight to Vegas cost me $25, bought through the old "Ding!" desktop program (wow, before apps...)
Now, it left at 6am from SJC, but it was $25... And... that was before they had points. You could turn 16 segments flown into any round trip you wanted. I actually flew a transcon (to Buffalo) as my first ever award flight.
Then at some point I realized (1) they sucked (2) they weren't cheap any more, (3) their FFP was garbage some they went from seems to points, and (4) even they had still been cheap, I made too much money and was too old for that crap. I turned all my WN points into amazon gift cards, status matched to VX, started flying exclusively VX F, and never looked back.
Now, it left at 6am from SJC, but it was $25... And... that was before they had points. You could turn 16 segments flown into any round trip you wanted. I actually flew a transcon (to Buffalo) as my first ever award flight.
Then at some point I realized (1) they sucked (2) they weren't cheap any more, (3) their FFP was garbage some they went from seems to points, and (4) even they had still been cheap, I made too much money and was too old for that crap. I turned all my WN points into amazon gift cards, status matched to VX, started flying exclusively VX F, and never looked back.
#111
FlyerTalk Evangelist
Join Date: Aug 2007
Location: SEA, but up and down the coast a lot
Programs: Oceanic Airlines Gold Elite
Posts: 20,392
What does flying WN have to do with being disappointed AS doesn't have a premium transcon offering?
#112
Join Date: Apr 2003
Programs: B6 Mosaic, Bonvoy LT Titanium (x SPG LT), IHG Spire, UA Silver
Posts: 5,848
It is pretty obvious. WN used to be the no frills option which was clearly differentiated from the legacy carriers. The legacy carriers kept degrading their product to the point that most people couldn't tell the difference between WN and the rest of the carriers. WN hasn't changed their product much and continue to offer free bags and changes while the other carriers added fees for everything. If you are taking a flight from Northern to Southern California for instance, most fares are use it or lose by default given the relatively low fare levels so this also helps WN in that their passengers have some flexibility. WN became a better value for many people. Once people are used to something it is difficult to get them to change behavior--especially when they can't be bothered to check out the other options available.
It is the same type of thing but in the opposite direction with AS and the premium transcon model. They are counting on people not realizing that the premium products are vastly different on competitors and often offered at similar prices. They have chosen the WN approach in that they remain the same but in this case, their competitors are improving. It is still a very open question as to whether their reluctance to change will hurt them as more and more premium passengers branch out and leave AS behind. This has been my choice. Why would I pay for F on AS when I can fly transcons in Mint on JetBlue for the same price or less? I would be an idiot to do so. I also don't care about accumulating points with AS as I rarely go to Asia, don't like their Europe partners, other Latin America carriers would better for me, and I don't find the domestic AS product compelling enough given the limited options from SFO. For those that will only fly in F with a free upgrade, AS can still be a good option but for me, I would rather get better value for my money and take other carriers which better meet my needs.
It is the same type of thing but in the opposite direction with AS and the premium transcon model. They are counting on people not realizing that the premium products are vastly different on competitors and often offered at similar prices. They have chosen the WN approach in that they remain the same but in this case, their competitors are improving. It is still a very open question as to whether their reluctance to change will hurt them as more and more premium passengers branch out and leave AS behind. This has been my choice. Why would I pay for F on AS when I can fly transcons in Mint on JetBlue for the same price or less? I would be an idiot to do so. I also don't care about accumulating points with AS as I rarely go to Asia, don't like their Europe partners, other Latin America carriers would better for me, and I don't find the domestic AS product compelling enough given the limited options from SFO. For those that will only fly in F with a free upgrade, AS can still be a good option but for me, I would rather get better value for my money and take other carriers which better meet my needs.
#116
Join Date: Nov 2018
Location: NYC
Programs: AS 75K, DL Platinum
Posts: 631
ITT, only the routes I fly matter and anything that isn't LAX/SFO-JFK doesn't exist.
#118
Join Date: Jul 2015
Location: SEA
Programs: Hilton/Marriott Gold, Accor Silver
Posts: 2,036
Improving their premium cabin hard product to where it's the best on most routes except the premium transcon markets is racing to the bottom?
#119
Moderator: Alaska Mileage Plan
Join Date: Feb 2005
Posts: 12,318
Moderator Note: The discussion has drifted into the well-traveled land of debating transcon offerings and other carriers. Plenty of other threads to rehash that hash. Time to close.
dayone, AS Moderator
dayone, AS Moderator