Southwest Airlines Enters Hawaii - Alaska Airlines May Be the Biggest Loser
#16
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#17
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Yeah, I know, the FT cognoscenti go all at WN. But fact of the matter is there's a reason why traditional FF programs and credit cards with a free checked bag didn't stop WN in the 1990's and 2000's from building up a 700+ plane fleet. For infrequent to moderately frequent flyers, WN offers real value.
Although I think AS is kind of a hybrid in its appeal (between WN and the big three). A lot of FT also at AS's network and how terrible it is now that AA and DL are gone as partners. But the reality is that there is a much larger market for whom a decent economy product, a fair fee structure, and a customer-friendly attitude and reputation matter, and AS like WN beats the majors on those points, though not to the same extent.
So what about the WN Companion Pass? Seems like that'll be pretty killer once Hawaii opens up.
#18
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Last edited by eponymous_coward; Feb 26, 2018 at 1:01 pm
#19
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That is certainly true (and a feature I honestly forgot about; WN isn't much used to me being based in interior BC!). Although it's a good bit harder to get than an AS credit card, AFAIK. AS's credit card penetration in WA and OR is absolutely enormous, as I understand it. The same is not true of the WN Companion Pass. Weighted by amount of air travel, that's somewhat different
They're not messing around
#22
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Much of that WN growth has been on relatively short flights, or connections between secondary, under-served airports. I find it hard to believe that open seating complications, lack of catering, seat power outlets will work well for families on 5+ hour flights.
#23
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Something to be said for a reliable, tested, all Boeing fleet: https://news.get.com/hawaiian-airlin...ndreds-flights
#24
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Southwest may be a successful competitor to Hawaii. I don't believe it's fair to say Alaska has no competitive advantages in the West Coast-Hawaii market.
#25
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Fun fact I saw on VFTW: Nearly 14% of WN's miles are flown using awards. That's really good: it's better than AA (~6%), DL or UA (~8%). (Don't know what the AS figure is.) Unless WN doesn't ever open WGA buckets on Hawaii (doubt that). they're going to be a popular FF redemption that's quite achievable.
Will be fun to watch all of the whining and moaning in the WN forum when they see WGA Hawaii redemption rates - particularly during peak holiday travel periods.
#27
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#28
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First of all thats is IF they dont restrict Companion Pass from being used on Hawaii routes. Second most of those will expire before Hawaii opens up. I dont know how WN would survive being the cheapest carrier and give away all those 2 for 1's
#29
Join Date: Apr 2009
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If they do have lots of Companion Passes floating around, I suspect they won’t set their fares to be the cheapest. In my (non-scientific) experience, AS is rarely if ever the cheapest to Hawaii, but they work out the best for us through the combination of liking the airline better and the credit card companion certificate (which isn’t as nice as the WN Companion Pass but is much nicer than what’s available on the big three, AFAIK). I would imagine (without any actual knowledge) that tons of people use their AS companion certificates for Hawaii trips.