Originally Posted by Delta
This fuel surcharge will not impact existing ticketed award itineraries or award tickets issued prior to Aug. 15, 2008, regardless of the date of travel.
That's Delta engaged in deceiving the customer. Notice the structural equivalent of fine print further down in the press release under "Terms and Conditions":
A fuel surcharge applies for any Award Tickets originating from the U.S. and Canada issued or exchanged on or after August 15, 2008.
Delta is trying to have it both ways in the same press release, but there is a problem with that since these fees will also apply to already ticketed award travel when a change is made that involves a reissuing of the ticket.
When a firm advertises two contradictory items -- as DL has done above -- a court or administrative regulatory body may well determine that such a company is engaged in false advertising or other unlawful deceptive trade practices if it advertises one thing and then tries to contradict its advertisement in the structural equivalent of fine print, including such as the terms and conditions.