What makes a great TR?
1. Absolutely, under no circumstances, must Economy travel be written up - unless the traveller paid for premium class and got involuntarily downgraded.
No one cares to read about what it's like to travel in WHY.
2. Menus, aircraft type, seat assignment and characterization of the cabin and seat must be provided, with pictures if at all possible.
3. A full description of the experience - including specific behaviours of check-in agents, lounge personnel, ground services and flight attendants should be included - how did these people interact with the traveller and validate his/her premium service experience? Or fail to do so?
4. Pictures of all catering - the presentation and quality of the food and beverage should be fully described. How well were the traveller's appetites sated?
5. Preferably, contextualize the premium experience. How much better was F than C?
6. Justify the ride - state fare paid. How did the value recieved compare to the price?
7. Intent to purchase again - would you pay for the experience next time, or select another carrier?
8. Annoyances and distractions - please describe detrimental factors such as noticeable NRSAs in the premium cabin, nasty F/A attitudes, presence of self-proclaimed upgraders, etc.