Delta recently sent out 25 or so targeted "winter" promotions. See:

http://www.flyertalk.com/forum/Forum21/HTML/009497.html

These are clearly designed to get people to fly more during March 1 through April 14, 2003. It's only logical to conclude that Delta's bookings are weak during that period, and they are trying to "incent" people to fill up the planes.

So, here's my question: Are Delta's bookings weak just because of the economy, war fears, etc? Or is it the proposed changes to the SkyMiles program? One way to attempt to answer this question is to look at other airlines' bookings. Does anyone have any insight there? With two big airlines in bankruptcy, Delta might expect to pick up some business, but I guess it isn't happening.

Bottom line: Has Delta shot itself in the foot (or somewhere more important) with its SkyMiles changes? Is it obvious now even to them?

Bruce