Originally Posted by
Punki
...A huge number of people who sign up for FT never post at all, or just make a few posts and then disappear forever.
We have a small window of opportunity to turn a sign-up into a regular poster and, I for one, firmly believe that a friendly voice may make the thing that makes the difference.
At least we can give it a go. If at the end of a year or so, our retention rate is unchanged or has, God forbid, declined, we can always cancel the program.
Allow me to ask some basic questions here.
Why is the "retention rate" of such concern? I really don't get the objective here -- is bigger necessarily better? (I'm feeling that perhaps the opposite is true -- FT has degenerated greatly as it has gotten bigger.)
I personally have browsed a number of different specialized online forums that I either never signed up for, or, having signed up, hardly ever read or post to. I see nothing wrong with that. It's natural and normal, for ANY online forum.
Perhaps there is some "agenda" behind this move, such as an effort to get more revenue for IB by increasing FT membership? If so, I think it is best to be up front about that. @:-)