Hello,



I am writing my Dissertation about the FFPs of Brussels Airlines, CSA and Malév and I have some general questions about FFPs, I hope you might help me.



1. What is the difference between a point- and a mile-based programme? What I found in wikipedia that’s not correct (they refer to different calculation methods when miles / points are accumulated).

2. May you know if there is a new version of IATA’s Corporate Air Travel Survey available? I only found a short subtract from 1999 here: http://www.flightglobal.com/articles...riorities.html

3. What do you forsee for the (European) “FFP-market” for the future? What about the trends, some news, innovations?

4. What is a mile worth for an airine? I found different numbers: “a mile is worth about 1.7 cents in revenue” on insideflyer but on wikipedia “The airlines themselves value miles in their financial statements at less than one thousandth of a cent a mile”. I suppose the first (1,7 cents) in closer to the truth – or??

5. What about the general redemption value of a mile?

6. Do you know any articles about FFP + communication? I found only these: http://www.airlineinformation.org/ff.../3Oct_ed7.html

and http://www.airlineinformation.org/co...eVolker-LH.pdf

7. How do airline measure customer satisfaction? Do they often ask for feedback about their services?

8. It is also the airline’s interest that the miles / points would be redeemed, instead of accumulating them forever that also worsen their financial results. Do you see that the airlines would motivate their members to burn (and not only to earn) their miles / points?



I would be really-really grateful if you could answer these questions above. Thank you very much for your help in advance,



Gyöngyvér