a bit OT, but predominantly the chat here is about rewarding the people that fly less and the people that fly premium classes - but what about considering some form of reward for the very frequent economy flyers(and I hope i'm not alone):
Yes - I did get my first gold as eurocheat, but this year i already requalified in HONEST WAYS three months early by flying Y only due to company travel policy.

What do i get as a benefit - nothing:

No fancy GGL - GUF or anything - as i don't believe it's possible. ca 42 longhauls flights in fully payd economy for GUF - is not gonna happen.

No upgrade options on the route i'm flying.. nothing

The only thing - a bottle of champagne in Heathrow. And now finally a full redemtpion to MEX for holiday.

Not such a great deal at all.