One of the huge advantages to places like that and wine.woot.com and thewinespies.com and all the others is their very low shipping rates.

I often find the wine to be prices a few pennies more a bottle from some of the wineries I belong to (when looking at the club member prices), but the shipping is a huge savings.

Something else to watch our for, they often use shipping places that handle other wineries and clubs (like Lo Sputino in many states for California wineries), and on a few times a year those places open to the public for a great sale, open cases, damaged labels, etc. So if they are drop shipping like that, and whoever they are using is on the label, contact them and ask if they ever have a sale to the public at the warehouse.