Yeah, someone will lose their job over it!

It's like forgetting to renew your lease on a prime real estate location. For a DotCom company that relies so much on their domain name and reputation, this is a huge blow to them.

They'll get it back pretty quickly once they realise and negotiate with Network Solutions (my bet is within 6 hours), but it just doesn't look good. Especially since they reported record revenue just yesterday!