3/26/08: Press release: Sheraton to upgrade 100 U.S. hotels
HOT Starwood Hotels's Sheriaton Hotels & Resorts to upgrade 100 U.S. hotels, renovate 50K guestrooms and redesign 100 new lobbies
Sheraton and its owners are undertaking an aggressive multi-year strategy to improve the quality and consistency of the brand portfolio that includes $1.3B in renovations, $400M in key brand initiatives and $2B in new hotel openings. Sheraton will upgrade 100 hotels in the U.S. - nearly half its North American portfolio - renovate 50,000 guestrooms and re-design more than 100 new lobbies